Monday, April 30, 2018

Pandora Does A Big Study, And Guess What? Listeners Hate Ads

It's a fine line, and it's very easy to get it all wrong: "Too many ads can motivate users to pay for an ad-free version, but push many more to listen less or abandon the service. The study found that the additional subscription revenue does not make up for the lost ad revenue from those who listen less or leave the service."



Article source here:Arts Journal

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Academy Decides Not To Bar Streaming Movies From Oscars

The board of governors of the Academy of Motion Picture Arts and Sciences “left intact Rule Two, the one that established that a film” — in...