Wednesday, August 1, 2018

Case Study: Promoting Awareness for Arts Events With Mobile Technology

How Levitt Pavilion for the Performing Arts in Arlington’s mobile app became the #1 way their audiences learned about events.

Every arts organization faces the challenge of communicating with potential audience members in a timely and effective manner. You need to get the right message to the right patrons at the right time.

In 2016, Levitt Pavilion for the Performing Arts in Arlington launched their mobile app as a tool to foster timely and effective communications with concertgoers. By the end of its first season in use, the Levitt Arlington mobile app had acquired 3,500 downloads with 66% of app users opting-in to receive notifications. By the end of 2017, concertgoers identified the Levitt Arlington mobile app as the #1 way they learned about concerts.

How did they do it? Read the free case study – https://learn.instantencore.com/levittcasestudy.



Article source here:Arts Journal

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