To Understand The Future Of Post-Advertising Media, Look To The 19th Century

Derek Thompson points us back to the age of the “party press,” when newspapers were funded by political organizations that “treated readers as a group to engage and galvanize. … It was advertising that led to the demise of the party press … [and to] the modern standards of ‘objective’ journalism.” (Mustn’t make the advertisers nervous.) “As the news business shifts back from advertisers to patrons and readers (that is to say, subscribers), journalism might escape that ‘view from nowhere’ purgatory.” — The Atlantic

Article source here:Arts Journal