Global Pop Music 2.0 – A New Kind Of Star

There’s been a fundamental change to the idea that English is pop’s lingua franca. This development has been accompanied by a remarkable shift in the pop-star system itself. While bilingual artists surge into charts and playlists, joining the American rappers who have profoundly reshaped popular music in the last 20 years (the five most listened-to tracks on Spotify in 2018 were by US hip-hop acts), it’s a different story for the stars who emerged during the era we might call Pop 1.0. “The massive pop stars of yesteryear – Katy Perry, Justin Timberlake – are fading from the public consciousness. – The Guardian

Article source here:Arts Journal